Senior Vice President / Director of Client Service
What drew you to LGA?
I guess you could say I’ve been drawn to the company since I was 5 years old when my father (Steve Luquire), Tom George and Clay Andrews formed LGA in 1984. My father would always share work with us at home he was really proud of and take time to walk through the process of how an ad would get developed – from beginning to end. It was this early exposure to the business which led me to study marketing at Penn State. After working at the Carolina Panthers, Bank of America and Miller Brewing Company and gaining relevant experience on my own, I found it more important than ever to come back home for the opportunity to work alongside the man who is ultimately responsible for igniting my passion for all things advertising. While some people might have nightmares about working in a family business, it has been an incredible honor for me to work with someone you can call your hero, best friend and most important of all – your father.
What gets you excited to come to work each day?
Two things easily come to mind when discussing what excites me about coming in to work each day: the interactions with my teammates and the opportunity to push the boundaries – creating something new and different. Daily conversations with teammates can span between a creative brief, local craft beer and which indie movie gem someone found on Netflix last night. The teams work really hard, but we also know how to have fun and genuinely care about each other. We often refer to LGA as being one large family and it’s great to know it’s the truth and not a cliché. We all spend too much time working to not look forward to coming in to the office each day.
What’s the weirdest thing on your desk, and why do you have it?
An autographed Miller Lite 40 oz. bottle. This was one of my departing “gifts” from one of our agencies (GMR Marketing) when I worked at Miller Brewing Company in Chicago. For people who don’t know I worked for Miller Brewing Company, it’s great to see their first reaction when they spot it. It’s like they’re thinking, “This guy must always think it’s Miller Time!”